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FS1 is a Milton Keynes based independent recruitment agency specialising within the Marketing, Creative, and Commercial Sectors


Posted: 23/11/2018

It’s that time of year again! It’s beginning to look a lot like Christmas, and as usual we’ve been keeping an eye out for our favourite festive advertising treats of 2018. And what a year it’s been! Here’s our favourites – what do you think?

#SaveKevin: This advert got a lot of people talking, given its similarity to Coca Cola. Excellent Twitter banter followed between Aldi and Coca Cola, making Kevin a hit again this year.

Elton John Lewis: The Rocketman is the star of the show for John Lewis this year – A sweet advert with a clear festive message, but does it really have the same emotional hook as the Bear and the Hare, or Monty? The internet is divided!

Boot’s She’s My Mum: Here’s one to pull on the heart strings – We’ve all been there with our mums, tired of them spoiling our fun – but really we couldn’t be without them! A very special family vibe.

Sainsbury’s The Big Night: An incredible spectacle of a nativity – Our favourite character has to be the kid dressed as a plug. Funny and moving, it’s hard not to get a bit teary over this one.

And we’ve got Reindeer treats! McDonalds have pulled it out of the bag with a festive tale about Santa’s hungry reindeers. Give us a Big Mac any day.

Which is your favourite?

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