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FS1 is a Milton Keynes based independent recruitment agency specialising within the Marketing, Creative, and Commercial Sectors

MAKE YOUR INTERNAL COMMS COMPELLING AND TELL A STORY!

Posted: 17/07/2018

It’s official; your colleagues get a lot of information, day in, day out, and as an internal communications professional it can be hard to be heard over the noise. Make your communications stand out – Tell a story!

Story telling is simply part of being human – We’ve told stories for thousands of years and we’re not about to stop now! But what makes a compelling story in internal communications?

Start with your reader. Are you in the world of your colleagues as your target audience? Make sure your tone and messaging will resonate with them first.

Don’t forget your purpose. As you cram as much information as possible into something your colleagues will listen to, don’t forget why you’re doing it in the first place and keep your message clear.

Make it resonate. Using integrated channels to communicate your story is an effective way to reach as many employees as possible, giving people the option to use their favourite medium.

What will your next internal comms story entail?

For more information about our latest internal comms opportunities, contact Carmen – carmen@fs1recruitment.com.